Feb. 28, 2023

Ep. 8: The Art of Content Marketing that Converts with Carly Cais

Ep. 8: The Art of Content Marketing that Converts with Carly Cais

Welcome to the latest episode of the Creative Visionaries Podcast! In this episode, we're thrilled to have Carly Cais join us. Carly is a seasoned B2B growth strategist and the founder of REVVSPARK, a content marketing agency that specializes in driving growth through effective content strategies.

Carly shares her insights and tips on how to create compelling content that not only captures your audience's attention but also leads to increased conversions and sales. We'll discuss the importance of understanding your target audience, crafting engaging and informative content, and optimizing your content for maximum conversion potential.

With her extensive experience working with B2B businesses, Carly also shares her thoughts on how to create content that is tailored to your target audience and aligns with your company's goals and values.

Whether you're a small business owner or a seasoned marketer, this episode will provide you with actionable tips and strategies for boosting your conversion rates and driving more sales through effective content marketing.

So tune in to this episode and learn from Carly's expertise in the art of content marketing that converts!

00:00 Interview with Carly Cais
00:15 What is REVVSPARK
04:37 What is a SaaS company
05:25 How Carly got into SaaS as a niche
06:38 What is Conversion Content
13:42 How to track content marketing effort
16:32 Carly's trusted CRM
17:33 Facebook as a favorite growth hack
21:35 The journey to success and reaching goals
27:26 Carly's new book - Startup to Scaleup

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