Episodes
Scaling Your Course Business with Facebook Groups: An Interview with Jono Petrohilos
March 21, 2023
When Jono Petrohilos creates a Facebook group for Course Creators, he finds the challenge of growing it to be a grind and discovers the power of the community to create high quality answers, build culture, and generate passi…
How Podcast Marketing Can Help Your Business Succeed
March 14, 2023
I am sure I don’t have to tell you, my podcast listeners, how awesome podcasts are for learning from experts. I mean, I hope that’s why you are listening to this podcast. But did you know that you could be utilizing podcasts…
How To Guest On Celebrity Podcasts For Free
March 7, 2023
How many times have you heard that podcast guest speaking is a great way to get your name out there and build your quote authority? Well, I am here to say that whoever is telling you this, is right. Podcast Guesting is a won…
How To Build and Maintain Momentum Towards Your Goals
Feb. 28, 2023
Is your business one that deals with project management. Do you deal with managing clients through the project management process? If you do, you will love today’s topic, because I know for a fact that there are little to no…
How to Successfully Network Online
Feb. 21, 2023
Have you ever heard the phrase, “Your network is your net worth”? It is a saying that took a long time for me to truly understand. I don’t know if it was because I have always been a natural networker or if I hadn’t stuck in…
Top Three Toxic Sales Tactics & How to Avoid Them
Feb. 14, 2023
It’s amazing how many entrepreneurs I talk with that are either scared of sales or have a hatred for it. A lot of the fear I see comes from two main sources. The first cause is talking to strangers mixed with imposter syndro…
Do Awards Matter For Your Business?
Feb. 8, 2023
When I started my business in 2005 I was obsessed with big advertising agencies and media companies’ walls of awards. I thought I wasn’t going to be considered a quote, real media company until I had those awards. So to batt…
Should You Write A Book To Help Your Business?
Jan. 31, 2023
Have you noticed over the last few years that there are a lot of new authors popping up? There are a couple of reasons for this. The main one in my mind is the democratization of authorship through platforms like Kindle Dire…
Is Your Project Management Costing Or Making You Money?
Jan. 26, 2023
In every business, there always seems to be more to do than there is time or resources to get them done. This is especially true for smaller businesses and solopreneurs. Shoot, I still had this problem when I had a team of 2…
How to Best Choose Between Growth vs Scaling
Jan. 24, 2023
Did you know that there is a big difference between growing a business and scaling a business? For many years, I didn’t and it created a lot of headache for me. It’s this misunderstanding that probably had the biggest impact…
The Magic of Public Relations Marketing
Jan. 19, 2023
How many times have you heard about this thing called search engine optimization or SEO? I have personally lived and breathed SEO for the last 17 years because it’s one of the core elements of my marketing strategy for clien…
Smashing Through Entrepreneurial Plateaus
Jan. 17, 2023
Did you start your business after a successful career doing something you were passionate about only to be bombarded with all of the things that get in the way of doing just that - what you love. It’s a common plateau, even …
How Authenticity Equals Profitably
Jan. 12, 2023
I was in a mastermind workshop the other day helping some entrepreneurs set their 2023 goals. One of the topics that came up was being true to yourself and honest with who you are not. It all boiled down to authenticity. I a…
Simplifying The Complexities Of Marketing
Jan. 10, 2023
Do you think that the process of digital marketing sucks? Maybe you think that it’s over complicated? Worse yet, you don’t know where to start. I am sure many of you can relate, right? So what if there was a simpler way to a…
Discover the Five Most Important Metrics For Your Business
Jan. 5, 2023
At the beginning of every new year, business owners take time to study their numbers. The sad thing is that most are looking at the wrong ones, or at least focusing on the wrong ones way too long. What I mean by that is that…
Are Vanity Metrics Ruining Hurting Your Bottom Line?
Jan. 3, 2023
How many of you have heard of vanity metrics? If not, I am sure you have heard of key performance indicators or KPIs. In marketing, we use KPIs to show our clients incremental progress that support the success metrics set at…
Season One Finale and a Peak at Season Two
Dec. 29, 2022
Oh my goodness we have made it! This is the 30th and final episode of season one. I first want to thank every single one of you who have listened to the entire season and those who have subscribed. And a shout out to those …
Navigating the New In Your Business
Dec. 27, 2022
Many of us have been in business for some time while others are just getting started. Regardless of where you are in the entrepreneurial experience, you are constantly starting new initiatives. But the landscape of starting …
How to Best Plan for 2023
Dec. 22, 2022
The new year is upon us and if you haven’t already, it’s way past time to get the ball rolling for 2023. In this episode, I uncover my new strategy to keeping my eye on the immediate in my company and how to get more done in…
How to Attract & Retain the Best People for Our Companies
Dec. 20, 2022
Today I want to talk about leadership from an entrepreneur's point of view. Specifically when dealing with the great resignation and now, the new quiet quitting epidemic. Now some say this is not a new phenomenon and rather …
Why 80% Is Good Enough For Your Business
Dec. 15, 2022
I was talking with Adam Liette on the podcast the other day about how to get ourselves as business owners from working in our business to working on our business. This is a very important topic because it is something that h…
Delegate What You Are Best At Doing
Dec. 13, 2022
Today we are diving into the operations of your businesses. Specifically, what the hell are you doing working in your business and not on your business. You know what I am talking about - you are an expert in your field and …
How Imposter Syndrome Is Costing You Millions
Dec. 8, 2022
It’s funny how so many of us look at entrepreneurs as bold and courageous and never think about what kind of fears and insecurities are affecting them on a daily basis. Now I would agree that it definitely takes courage to s…
Making Sales Fun and Profitable
Dec. 6, 2022
Business Owners are losing money right under their noses. I would say the majority of entrepreneurs I meet feel that sales is either their weakest link or their least enjoyable part of their business. But we all know that sa…